What Is Oud?

Oud (also known as Oudh or Agarwood) is one of the rarest, most luxurious natural fragrance ingredients in the world. Prized for its deep, rich aroma, oud has been used for centuries in the Middle East and South Asia in perfumery, cultural rituals, and high-end personal care.

It is derived from the resinous heartwood of the Aquilaria tree, which only produces oud when it becomes infected by a specific type of mold. This natural reaction creates an incredibly aromatic and complex scent profile — smoky, woody, slightly sweet, and deeply captivating.

Because of its rarity and the years required to cultivate it, oud is often referred to as "liquid gold." It’s a symbol of elegance, spiritual richness, and sophistication.

Why We Love Oud at The Oud Bar

At The Oud Bar, we celebrate oud in its purest and most creative forms — blending it with complementary notes to create unique, unforgettable fragrances. Whether showcased through our refillable fragrance dispensers or captured in our car oud diffusers, we bring this ancient scent into modern moments of celebration and style.

Experience the mystique of oud - timeless, bold, and beautifully yours.